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Leadership Coaching: 5 (Surprising) Reasons Why

by | Mar 13, 2023 | Leadership Tips

Coaching is one of the most popular ways to fast-track careers. In fact, professional coaching became a 2.4-billion-dollar industry in 20201 and is still on the rise. Although coaching is en vogue, it does require some financial investment and time commitment. Because of the short-term investment, some professionals may consider it be a non-essential tool. However, If you’re feeling stuck in your career, coaching can catalyze your career in meaningful (and lucrative) ways. Let’s explore five, not-so-obvious reasons why leadership coaching is so valuable in today’s market.

1. Remote Work May Be Holding You Back

COVID-19’s lasting impact on the way we work has created both opportunities and issues. If you are one of the many professionals that works remotely or has a hybrid work approach, promotions may not come easily to you.  A recent study of 5,000 employees revealed that 45% of remote workers felt they had fewer promotional opportunities than their in-person colleagues.2. To compound the problem, market conditions are still highly competitive. 85% of jobs are still filled by in-person networking, and 70% of jobs are not publicly published.3  

A leadership coach can help you stand out, and you don’t have to lose all the perks of working from home. A coach will help you elevate your leadership skills and target blind spots. They can help you develop your personal leadership brand and discuss strategies to better communicate with your managers. A coach will give you the support you need to maintain the lifestyle you want and help you become the obvious choice for promotions.   

2. Those Self-Help Books Don’t Really Work

The DIY approach to leadership training is appealing and inexpensive. However, research has shown that most self-help readers don’t really apply what they learn. One reason is that self-help readers don’t have the structure or accountability to apply what they have learned over time;4,5 and further, while books may have wonderful, broad ideas often aren’t nuanced enough to help you solve your challenges in your situation. Further, self-help books can certainly provide baseline information that a coach can help you implement; however, without personalized support, you might find yourself defaulting back to your typical management approach, poor habits, and mental roadblocks.   

Curious to find out how leadership coaching can help you and your leaders? Simply book your consult here.

3. Coaching Often Pays for Itself- and Fast

From our experience, more than 90% of our clients get a promotion within six to twelve months of their coaching experience. Many employees remain stagnant in their careers because they underestimate how getting promoted quickly can be a game-changer for leaders and their families. For example, the default cost-of-living increases many companies provide its salaried employees can amount to impressive additional income year-over-year. Here is an example from the IT market.6

Promotional Gains From Annual Cost-of-Living Increase (CLI)

Starting Salary *Year 1Year 10Annual CLI After 5 yearsAnnual CLI After 10 Years10 Year Cum CLI
IT Team Lead$114,670$120,403$186,785$31,681$72,115$368,000
IT Director$181,806$190,896$296,143$50,230$114,337$583,000
CTO$252,825$265,466$411,825$69,850$159,000$811,000
(All figures rounded to the nearest dollar.)

While money certainly isn’t everything, coaching can help you accumulate the value that you truly deserve for your contributions. This can translate into dreamy opportunities for your quality of life- for now, and in the future.  

4. Coaching Improves Your Personal Life

The benefits of coaching aren’t limited to how well you impress your manager-we’ve seen how coaching is designed to transform the way a person shows up for everyone. Coaching empowers you to improve your soft skills, better manage stressful work-family spillover, and help you realize the impact that you are. Effective coaching will affect the way you interact with family, friends and neighbors-and you may be surprised by how positively they start to respond toward you. 

5. Coaching Improves Your Mental Health

Coaches aren’t always mental health professionals, but one recent study from the Journal of Medical Internet Research suggests that employees who participate in coaching can see rapid improvements in mental health. Within three months of one coaching program, participants improved in “prospection ability, self-awareness, self-efficacy, social connection, emotional regulation, and a reduction in stress.”Coaching gives you the support to practice mindfulness, to gain clarity, to be listened to, and to reinforce your purpose and passions- so these results aren’t surprising. With all of the complexity that modern employees deal with, a coach may give you the support you need to not just survive, but thrive.  

All in all, coaching is a powerful tool that can help you increase your leadership skills while holistically enhancing your life. For leaders and aspiring leaders, it is a highly recommended tool to help you transcend market conditions, achieve personal and career goals, and gain personal support.  If you are interested in one of our quality coaching programs, reach out to Peridot Circle Consulting here. 

Curious to find out how leadership coaching can help you and your leaders? Simply book your consult here.

Sources: 

1. Statista. https://www.statista.com/statistics/793147/consulting-market-size-united-states/#:~:text=In%202020%2C%20the%20consulting%20market,of%2064.4%20billion%20U.S.%20dollars

2. Beamery. Survey of 5,000 workers, August 19-September 2021: https://beamery.com/resources/news/beamery-talent-index-usa

3. HubSpot https://www.apollotechnical.com/networking-statistics/

4. Forbes https://www.forbes.com/sites/jeroenkraaijenbrink/2019/07/05/why-self-help-books-dont-work-and-how-to-nevertheless-benefit-from-them/?sh=55ee27505f91

5. Do self-help books help? Journal of Happiness Studies, 9 (341-360). https://www.researchgate.net/publication/23545632_Do_self-help_books_help

6. Salary.com. https://www.salary.com/research/salary

7. Time to Change for Mental Health and Well-being via Virtual Professional Coaching: Longitudinal Observational Study
J Med Internet Res 2021;23(7):e27774
doi: 10.2196/27774

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